As part of GLBC's brand refresh, I was commissioned to reinterpret their existing artwork and create new artwork for all of their labels and packaging. Located in Cleveland, OH, GLBC is one of America's oldest and finest craft breweries and this was the first time undergoing a rebrand, which I'm stoked to be involved with them. So many of their beers have stories behind them and it's been an amazing time illustrating them all.
Client: Great Lakes Brewing Co.
Agency: Brokaw Inc.
Creative Director: Steve McKeown
Designer: Amira Maher